3 September 2021

One app to change lifestyles of millions

Joanna Marcinkiewicz

Have you ever suffered from a chronic lack of energy, mood swings, irritability? Are you a woman between 20-45 years old? Does the name Hashimoto’s disease ring a bell?

Whether the answers are yes or no, you may want to read this article through, as the aforementioned condition  affects all of us.

Even if you are the lucky one who is not in the risk group, you may know someone who is and may want help. Luckily, we know the means and we want to share it with you below. 

First of all – numbers. It is estimated that Hashimoto’s disease, which is the case here, has already affected nearly 500M people worldwide, and this number is growing. Hashimoto’s disease has been known for almost 100 years which is not many in the medical world. That’s why it is not easy to track down. With 45 symptoms, the diagnosis may even last up to 8 years. Also, women are 5-8 times more likely to suffer from Hashimoto’s disease than men. The drug market seems to prove the fact how serious the disease is Hashimoto’s. In the US, levothyroxine (a medicine used to treat an underactive thyroid gland that is often the cause of Hashimoto’s disease) is the second most prescribed medicine and in the European Union is in the TOP 5. Sounds alarming? To make matters worse, this disease requires a holistic treatment and the statistics show that only 1000 active endocrinologists in the US know how to handle the disease in and out.  

What is Hashimoto disease?

But what is this fuss all about? Hashimoto’s disease is the disease of the thyroid gland.  It is a small organ located in the neck. However small it may be, its role is incomparably big. It’s like a manager that manages hormones regulating the processes in the cells in almost all systems in our body, such as immune, endocrine, digestive, nervous, reproductive. Now imagine that the managing center of them all is unstable. You are distracted, forgetful, easily irritated or sad, prone to developing other diseases, gain a few extra kilos, experience problems getting pregnant,  and cannot sleep well. These are just several symptoms that may make you lose your appetite for life.  

Eva Galant, founder, and CEO of Hashiona has experienced all of them: ‘6 years ago I was diagnosed with Hashimoto’s disease and hypothyroidism and the road to diagnosis took me as long as 8 years. On top of that’, Galant adds, ‘in Poland’, where she is originally from (Ed.),  ‘as many as 22% of Poles have a thyroid problem, but even in the US according to the American Thyroid Association there is up to 12% of the population affected and around the world the number of sufferers is growing at an alarming rate.’. 

This is what triggered her to found a startup ‘Hashiona’. Its main product, the Hashiona app has been in the market for about a year now and it’s already attracted more than 10k users, mainly women, suffering from Hashimoto’s disease and thyroid-related conditions. 

‘Lots of information and sources. Comprehensiveness. Visually attractive.’, ‘Taking on the topic itself. Videos explaining how the thyroid gland works’, ‘It contains interesting articles about the disease. I was also interested in the program, which vividly shows what has an influence on the thyroid’. 

These are just a few comments showing why the Hashiona app is receiving growing recognition of users on the femtech market. 

How does the app work? The main goal of the Hashiona app is to help change daily habits and put the disease into remission. To help achieve that there is, among others, a ‘Step by step to remission’ program built-in. Its interactive design (videos, infographics, articles, tests) is designed to help achieve remission in just 20 weeks. Step by step, week by week, it will help you understand what is good for you in terms of diet, sport, habits, supplements, and will also help you understand the disease itself and how to treat it. With many doctors and dietitians on board, Hashiona does its best to help patients all over the world to get their life back. And, as the growing number of users shows, it’s reliable and worth investing your trust in. 

The potential has also been noticed by investors. The startup has been granted almost 550k USD as pre-seed funding. Among the investors who see the need for developing this digital therapeutics product is Draper University founded by the famous Tim Draper

It seems like the Hashiona app has it all to revolutionize the approach to treating thyroid disorders. The only missing part might be you. Care to join? 


Joanna Marcinkiewicz

Clinical dietitian. Titles at the Medical University of Warsaw and the Warsaw University of Life Sciences (SGGW) in Warsaw. She is passionate about diet therapy for hormonal disorders such as insulin resistance, ovarian and thyroid policy syndrome. In Hashiona Asia enter marketing content on our social media.